The Five Generic Competitive Strategies Which One to Employ ?
نویسنده
چکیده
Competitive strategy is about being different. It means deliberately choosing to perform activities differently or to perform different activities than rivals to deliver a unique mix of value. -Michael E. Porter Winners in business play rough and don't apologize for it. The nicest part of playing hardball is watching your competitors squirm. -George Stalk Jr. and Rob Lachenauer The essence of strategy lies in creating tomorrow's competitive advantages faster than competitors mimic the ones you possess today. -Gary Hamel and C. K. Prahalad
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